Luxury may be more attractive in sound economic times, but haven’t you heard? - the economy is improving. Even if you’re skeptical, luxury homes are as attractive today as they ever were. And you can sell your Park City luxury home fast in any market if you keep a few standard principles in mind.

1. Maximize your curb appeal - It doesn’t mater what the home looks like on the inside if no one wants to get past the curb. Make it attractive from viewing through a car window in the street because that will be the first impression that everyone has of your home and you don’t want them just driving by.
2. Don’t price it too high - People expect to pay for luxury, but no one wants to pay too much. If you price your home too high then you will scare buyers away before they even pick up the phone. Some people won’t even drive by if they perceive that you have priced your home out of the market.
3. Don’t price it too low - As contrary as it may seem, you can also price your home too low. If you are considerably lower than market then you are essentially telling buyers that something is wrong with your home - something they’ll need to fix. Some buyers will not even talk to you because the perception is they’ll have to put sweat equity into owning their Park City home. If nothing is wrong with your home then don’t price it too low.
4. Hold an open house - Draw in potential buyers with an open house. It works to get people to a viewing then begin negotiations.
5. Focus on the kitchen and bathroom - Even in a luxury home, you’ll sell your house quicker if you make your kitchen and bathroom more attractive. Women home buyers will spend a lot of time in the kitchen. Even if they only spend a part of the year in the home, a lot of that time will be spent in the kitchen so make it appealing.
6. Spruce up your back yard - While the kitchen will get a lot of use, the back yard will too in the summer time. Even in Park City Utah back yard barbecues are fun and you can expect the back yard to be used. Make it look “homey”.

Never underestimate the power of a luxury home in any market. You can sell your luxury home in Park City fast if you stick to the basic principles.

This entry was posted on Wednesday, March 10th, 2010 at 7:34 am and is filed under Home Selling Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.